翻譯：京東集團(tuán)《在線零售商可持續(xù)發(fā)展指南》
E-commerce has revolutionized the way the world does business. It has created greater convenience for consumers, enabling them to purchase what they want, whenever and wherever they want. It has also generated vast new opportunities for retailers as well as new challenges, particularly in the area of sustainability.
電子商務(wù)已經(jīng)徹底改變了全球貿(mào)易方式，為消費(fèi)者創(chuàng)造了諸多便利，使他們能夠隨時(shí)隨地購買他們想要的商品。同時(shí)也為零售商帶來了巨大的、新的機(jī)遇和挑戰(zhàn)，特別是在可持續(xù)發(fā)展領(lǐng)域。
Packaging waste and emissions have gained greater attention in recent years. Twenty-five years ago in China, it was unthinkable to throw anything away that could be re-used; but as consumption has increased, our habits have evolved: with more purchases comes more waste.
近年來，包裝廢棄物以及排放物越來越受重視。25年前，在中國，扔掉任何可以再利用的東西是一件不可想象的事；但是隨著消費(fèi)水平的上升，我們的習(xí)慣也發(fā)生了變化：購買的東西越多，浪費(fèi)的也就越多。
JD.com believes that, as retailers, we must actively take steps to make global consumption more sustainable - especially those of us that are building the future of retail through e-commerce. In 2017, China’s e-commerce market grew by 19.8% to US$3.82 trillion, according to China’s Ministry of Commerce, so these challenges are increasing significantly every year.
京東認(rèn)為，作為零售商，我們必須積極采取措施，使全球消費(fèi)朝著更加可持續(xù)的方向發(fā)展，尤其是我們這些通過電子商務(wù)打造零售未來的人。根據(jù)中國商務(wù)部數(shù)據(jù)顯示，2017年，中國電子商務(wù)市場(chǎng)份額增長(zhǎng)了19.8 %，數(shù)值達(dá)3.82萬億美元，這些“挑戰(zhàn)”仍在逐年顯著增加。
The JD Foundation is an affiliate of our company with a focus on sustainability. Working together, we are coordinating an innovative plan across all departments of our company to re-think the way retailers do business.
京東公益基金會(huì)是我們公司設(shè)立的非盈利組織，專注于可持續(xù)發(fā)展。我們正攜手合作，在公司各部門創(chuàng)新計(jì)劃的配合下，重新思考零售商的經(jīng)營(yíng)方式。
Key components of the JD Foundation’s sustainable strategy can offer a guide to how e-commerce companies can make a difference.
京東公益基金會(huì)在社會(huì)可持續(xù)發(fā)展方面的戰(zhàn)略思考和探索可以為電子商務(wù)公司發(fā)揮較好的作用提供指導(dǎo)。
翻譯：京東集團(tuán)《在線零售商可持續(xù)發(fā)展指南》
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